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Archive for December, 2006
Have I ever mentioned how much I like free? It’s my favorite brand of beer for instance. Recently, I found a great new free tool called MyProspectorLite. The system lets you manage advertising campaigns to you client base, offer loan comparison tools, compare market indices, and create reports showing your clients how to build assets. And it’s free!At the time Internet mortgages really started to boom (2000) I was working for a web design company that catered to mortgage brokers. The company built one of these sites, and the apps started flooding in. The leads were being distributed to any mortgage company willing to pay for them. They sold to 4 companies per lead. Soon we realized that some of the companies buying were in fact other lead companies. Then I began to think about the bar set on selling this credit information. It was basically, anyone who said they were a mortgage company could buy these leads. There’s no doubt in my mind that hundreds, if not thousands of these leads were likely sold to credit thieves.
The company had the best of intentions selling this program, but I think it may of done quite a bit of harm as well.

